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Head of polling company blames media for misreading election results

Article image for Head of polling company blames media for misreading election results

The head of the company that runs Newspoll is defending their results after the Coalition claimed a surprise victory in the federal election.

Polling consistently found Bill Shorten would become Australia’s next prime minister, including in the nation’s leading political poll, Newspoll, which is run by Galaxy Research.

But the founder and Managing Director of Galaxy Research, David Briggs, says they conducted 22 seat polls in the final week of the election that actually did indicate there would be a Coalition victory.

“The information was out there, it’s just that a lot of the commentators, a lot of the media were not interested in that.

“After our seat polls came out the common theme was that these have got to be wrong because they are inconsistent with the prevailing narrative.”

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Chris Smith
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